Communicating an overview of a technical workflow is much more compelling in a visual and simplified format. Throughout the experience we created, we use iconography and animated effects to illustrate workflows in a compelling way.
To create the impression of a confident and contemporary brand, we stripped out all unnecessary clutter and focused on the industry-specific value Intact brings supported videos, testimonials and downloadable resources.
It's important to us to ensure that the mobile experience is both visual and user-friendly to maximise impact and engagement.
Artizan not only delivered on our brief requirements; they exceeded them. They took the time required to get ‘under the belly’ of Intact; who we are, what we are trying to achieve and what sets us apart. To say we were blown away would be an understatement. Design is such a subjective thing and in my experience if the design concepts don’t grab you first time round it can become a difficult process. Every member of our team fell in love with the design concept.
Since the site has gone live, the feedback has been fantastic. We are so proud to direct visitors to it and can already see an increase in all our metrics.